I'm Bisma Imran - a product designer with an illustrator’s touch for detail and emotion

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01
Jan-Mar 2026
Alcove Closets
Rebuilt Alcove’s brand, voice, and website into a calm, luxury-forward experience backed by proof. ● 82% increase in conversions ● 29% increase in engagement time ● 44% increase in hero CTA clicks
Design
02
MBNYC
03
Sumachay Lifts

What my former managers say

What my former managers say

What my former managers say

Happy to connect you with them upon request!

  • Bisma has spent two years turning design into measurable wins at ThrillX. Her first checkout revamp doubled conversion (2 % → 5 %) and lifted AOV 52 %, and she’s matched that impact on three more accounts. She marries an illustrator’s eye with CRO discipline, shipping component libraries that cut dev time by ~30 %. Most important: she’s our best presenter, her decks are tight, visual, and have C-suite execs nodding before slide three. If you want design that moves metrics and sells itself in the room, hire Bisma.

    Arsh Sanwarwala

    Founder @ ThrillX Design

    We had the privilege of having Bisma lead product design. From the jump, Bisma demonstrated a phenomenal ability to ramp quickly on the business. Beyond incredible design instincts, she delivered a project that drove impact and influence across product, business development, and marketing. As a team member, she's a multi-dimensional thinker, natural leader, shows wisdom in the questions she asks and preparation she takes in all aspects of her role. Across the board, the team was impressed with her willingness to step up, own, and drive her project forward. I consistently received feedback that Bisma was operating at a tempo that exceeds expectations. Bottom line, this is one person you don't just want on your team, you need her. I can't wait to see what she does next!

    Burhan Qadri

    Co-founder @ Insurify

    Bisma joined drop as our only product designer and immediately became the product’s compass. Before sketching a single screen she interviewed 50-plus users, mapped every friction point in their weight-loss journey, and surfaced insights we’d never considered. Her questions steered us away from flashy dead ends and toward features - social accountability loops, milestone art, gentle nudge copy - that users actually stuck with. Thanks to her, we shipped an MVP in record time and retained early cohorts 30% better than our beta. If you need a designer who thinks before she draws and keeps teams on the right track, hire Bisma

    Keeran Siva

    Co-founder at Drop

See my selected illustration projects here!

Looking for full-time roles starting March 2026

Let's make the world sparkle

Looking for full-time roles starting March 2026

Let's make the world sparkle

Looking for full-time roles starting March 2026

Let's make the world sparkle

Toronto, Canada